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Great Wall Motor’s Haval overtook Land Rover as the world’s most powerful SUV brand, with its AA+ rating, and surpassed Jeep as the world’s second-most valuable SUV brand in the Auto 100 2017 released by Brand Finance, an renowned international brand evaluation agency. Besides, Haval was the only Chinese automobile brand listed and ranked fourth, followed by international car brands such as Ford, Honda and Audi, in 2017 Global SUV league table.
The HAVAL R&D Center, Great Wall Motor spent RMB 5 billion to build and has already operating, is China’s largest and world-leading automobile R&D center, it is capable of designing, styling, modeling, prototyping and testing new vehicle models.
Great Wall Motor also spent RMB 1 billion to construct the first privately-owned comprehensive proving ground in China, it covers 1,140,000㎡and features 10 different sections of test track and 76 types of surface, including a high-speed course which allows testing up to a speed of 240km/h, a skid pan and a handling track used for testing vehicle handling performance and stability.
In terms of future product development, Great Wall Motor is going to invest RMB 30 billion to develop active & passive safety features, intelligent connected vehicle and autonomous driving prior to 2020.